When Leonard Mikulič started his career in financial services over seven years ago, he wasn’t chasing sales, he was chasing clarity. Working directly with financial advisors, insurance brokers, and investment consultants across the world, he witnessed firsthand how even the most experienced professionals struggled to market themselves in a modern, digital world.
“They had the knowledge. They had the clients. But when it came to scaling online, they were stuck,” Mikulič recalls. “What worked offline – referrals, seminars, or even cold calling, just didn’t convert in this new age.”
Determined to solve this, Leonard spent years refining his understanding of both the financial sector and digital strategy. He didn’t start with flashy tools or viral tricks, he started by listening. That commitment to insight became the foundation of what is now LeadGenConsulting.io, a company that has helped over 160 financial professionals in 15 countries build high-performing, automated acquisition systems tailored to their niche.
From Generalist to Specialist: A Business Reinvention
Originally, LeadGenConsulting.io served a variety of service businesses. “At first, we were like marketing agencies, trying to be everything to everyone,” Leonard admits. “But the turning point came when we realized where we were delivering the most value, in financial sector.”
That’s when the company made a bold pivot. Leonard and his team cut ties with general clientele and restructured the entire business around a single mission: to help financial experts grow without becoming full-time marketers.
Today, LeadGenConsulting.io is one of the only firms in Europe offering a full Done-For-You Client Acquisition System specifically engineered for financial professionals, combining automation, niche positioning, high-conversion outreach, and authority-building content.
The System That Frees Advisors From Marketing Guesswork
The methodology is built on a simple premise: financial professionals shouldn’t have to figure out digital growth on their own.
The company delivers:
- Precise targeting: Reaching only qualified, relevant audiences
- Niche-specific messaging: That builds trust fast
- Automation & follow-up systems: So no lead falls through the cracks
- Strategic content: That positions clients as experts in their niche
- Hands-off execution: Done-for-you setup, optimization, and ongoing management or support.
Advisors using the system report higher close rates, reduced marketing overwhelm, and a steady flow of ideal prospects.
Why Financial Professionals Trust Them
What makes Mikulič’s story so relevant is that he understands both sides: the complexity of financial regulation and client psychology, as well as the intricacies of online behavior, ad algorithms, and funnel strategy.
“They really understand the kind of business we’re in and how to approach people in the right way, in an ethical way,” said Norman, a financial advisor based in Dubai, UAE. “No spamming, no cold calling. If you’re looking for a credible and ethical lead generation firm, I’d highly recommend getting in touch with them.”
It’s that blend of strategy and empathy that sets Leonard apart, and why advisors across all continents are seeking him out.
Where the Industry is Headed—And Why Now is the Time
The financial advice industry is in transition. New generations expect digital-first engagement, faster communication, and clear, personalized value. Advisors who don’t adapt risk being left behind—not because of a lack of expertise, but a lack of visibility.
Leonard’s message to those advisors is clear: You don’t have to go it alone.
“I like saying our clients – Financial Professionals Need a Partner—Not a DIY Workout. We’re not here to coach you for months or hand you a PDF checklist,” he says. “We’ll build and run the system with you, so you can focus on your clients and your business.”
A Personal Mission with Global Impact
Leonard Mikulič didn’t set out to build an agency. He set out to solve a problem he saw that too many professionals were struggling with. Today, his company is delivering peace of mind to hundreds of advisors who no longer need to guess what works online.
For financial professionals serious about growth and tired of trial and error, LeadGenConsulting.io is more than a marketing firm. It’s a strategic partner with a proven track record.
And Leonard? He’s just getting started.
Look also at his Instagram profile: https://www.instagram.com/leonardmikulic/